Elegant dining room setup with a long table, gray chairs, and a white tablecloth. The table is decorated with red napkins, floral arrangements, and place settings. A large abstract painting hangs on the wall.
Hands holding a bowl of sashimi garnished with microgreens, sesame seeds, and sauce, with a dollop of wasabi on the side.
Young child in a hat painting on a clear surface with blue paint in an outdoor setting.
Interior of a modern Korean BBQ restaurant with wooden tables, grill tops, ventilation ducts, and blue ambient lighting.

The Curated Effect:
Case Studies

We command attention with unforgettable venue launches.

We build authority through strategic founder positioning.

We spark curiosity through targeted influencer campaigns.

Each case study below shows how we adapt, connect, and deliver — tailoring our approach to every brand and brief.

We use industry insight to create meaningful opportunities that drive impactful results. Whatever your audience or ambition, we curate the strategy to amplify your story — and make every move count.

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Introducing Sydney to the world of Rasā House (restaurant opening)

Nestled on the Rose Bay waterfront, Rasā House is a South East Asian dining destination rooted in culture, travel and the belief that deliciousness has no borders. Founded by Vinay Matta – screenwriter and son of Sydney hospitality royalty – Rasā came to us with a strong sense of self and an even stronger goal: to prove that the best meal in the city doesn't require a trip to the CBD.

 

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Mt Lewis Pizzeria

Sending Mt Lewis Pizzeria’s “Manoush Man” Viral

With a new generation taking the lead at Mt. Lewis Pizzeria, this legacy Lebanese bakery was ready to evolve. We paired targeted media coverage with engaging social strategy, to help the brand reach new audiences, spark conversation, and stand out in Sydney’s food scene, even after 20 years in the game.

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Don Fred Group Table Spread

Driving don Fred to an online readership of 41.9m people

In the bustling streets of Newtown sits don Fred. This Italian plant-based vegan eatery approached us with a clear goal: to get more media exposure and build awareness of who they are, what they offer and why people should care.

 

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Two women enjoying drinks and a vibrant salad at a restaurant table.

Taking family-owned small business Cafe Levant to the biggest outlets in Australia. 

Café Levant proves that with the right story and a consistent PR strategy, even a long-standing local favourite can capture national attention. 

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Elegant restaurant table setup with wine glasses and linens on a dark marble surface, featuring a gold table lamp and red velvet booth seating.

Launching Cardea into the spotlight with 120+ pieces of media coverage

A seductive fusion of old-world glamour and live performance, Cardea burst onto the scene in 2023. We made sure the media took notice, securing standout coverage across leading lifestyle, hospitality, and entertainment outlets.

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Bottega Coco Octopus

Driving visibility for Bottega Coco with 90+ pieces of media coverage

Bottega Coco is a modern Italian restaurant and patisserie bringing European elegance to the heart of Barangaroo. Through a targeted media strategy and compelling storytelling, we helped put Bottega Coco firmly on the map. 

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