We Are —
Passionate
Where others play it safe or cling to outdated strategies, we charge forward. We don’t follow trends — we anticipate them. We break down walls and rebuild with purpose, setting new standards with confidence and conviction.
The industry evolves, and so do we.
Intentional
Great PR isn’t just about making noise, it's about making an impact. We don’t believe in doing things just for the sake of it. Every decision, strategy, and word we choose is deliberate — crafted with purpose and intention.
Curated, even.
Creative
We embrace originality and bold thinking, challenging ourselves and our clients to go beyond the expected. We use trends as a launchpad for bigger, bolder ideas that leave a lasting impact.
Our voice inspires, our strategies lead, and our work follows through.
Our CEO, Cassandra
Meet our Founder & Director Cassandra Hilli. Cassandra is the CEO of Curated Agency, an entrepreneur & speaker who supports consumer lifestyle and hospitality brands looking to elevate their presence.
"From blogging and personal training to sales and PR, Cass has lived many lives (and has the receipts to prove it). Now a passionate founder and thriving business owner, she’s built a career doing what she loves most: curating stories. The only things she loves more? Her Labrador, Mia — and coffee. Preferably enjoyed together on a lazy Sunday morning."
Meet The Team
Elise
“Creative powerhouse & headline hunter. When she’s not at her laptop, you’ll find her bushwalking with Charlie the Cavoodle, singing with her choir, painting, or deep in a crime drama.”
Senior Publicist
Rebecca
Publicist
“A certified yapper with an eye for detail and a passion for making ideas media-worthy. Her love language is red wine, people-watching, and belting Pitbull in her car — with the windows down, obviously.”
Krisinda
Publicist
“Brand strategist, word nerd and Google Docs' biggest fan. Her fatal flaw is thinking she could eat the entire chocolate cake from Matilda — and still have room for dessert.”
Why Curated —
Because nothing we do is accidental. We curate every pitch, every moment, every move. We cultivate connection, creativity, and cultural impact.
And we build experiences that tell your story like never before.
FAQs
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If you have a story to tell, a business that’s making an impact or a brand that you want to share with others – Curated Agency is for you.
Want to know more? Read about our Case Studies.
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You don’t have to be a newly launched brand or business to benefit from PR. If you’re clear or unclear on your message and wanting to grow your reach and influence, PR can be a powerful tool.
What this looks like can change from client to client. We work with you to create and deliver a strategy that is tailored to your offering and your goals.
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We offer a full suite of services, including Media Relations, Event Management, Social Media Management, Activations, Brand Management and more. Find out more about Our Services
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Both. Whether you’re launching something new, rebranding, or seeking long-term visibility, we’ll build a PR approach that fits. We also have a range of package and retainer options for ongoing support.
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We offer a range of thoughtfully designed packages to suit different goals and stages of business. To get started, send us an enquiry via the Contact Us page — we’ll come back to you with options aligned to your needs.
Already have a number in mind? Great. Being upfront helps us tailor your options and avoid mismatched proposals. Not sure yet? Just share a ballpark or ceiling figure — whether that’s per project, monthly, or annually.
Want to explore what we do? Head to the Our Services page to see how we can support.
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For new business, our email turnaround time is 24-48 hours. We always endeavor to get back to you sooner where possible.
